Qiddiya Reveals First Look at Saudi “Capital of Entertainment, Sports and Arts”

Wednesday 1440/10/23 - 2019/06/26
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Riyadh, June 26, 2019, SPA -- Qiddiya Investment Company has unveiled the much-anticipated Master Plan for Qiddiya, the “Giga-Project” being constructed on the doorstep of Riyadh that will deliver on many of the central tenets embodied in Vision 2030. Qiddiya is set to become the Kingdom’s “Capital of Entertainment, Sports and the Arts” with facilities and experiences that will bring together new opportunities and exposure at a scale and format never before seen.
By bringing together the elements for an active, healthy and ambitious lifestyle Qiddiya will generate enormous economic opportunities, and thousands of new jobs that will catalyse the development of new sectors, contributing to a diversified and prosperous economy”.
Today’s announcement comes after an extensive design process resulting in a meticulously considered arrangement that complements the epic natural landscape and creates a series of pedestrian-oriented episodes that encourage discovery, trial and enjoyment of the broad spectrum of activities included in the plan.
“The people of Saudi Arabia share the universal desire for enriching experiences, and our plan allows Qiddiya to unlock access to these experiences in a new and culturally relevant way, encouraging personal and professional pursuits that foster enrichment”, said Michael Reininger, Chief Executive Officer of Qiddiya Investment Company.
The Master Plan for the project, created in conjunction with Bjarke Ingles Group, a Denmark-based company, was constructed with careful consideration to the natural patterns that have been etched on the site throughout history, giving rise to a green-belt network carrying visitors throughout the property on roads, bike paths and walkways built within an enhanced landscape environment.
Located just 45 km from Riyadh, the 334 square kilometer site envisions development covering only 30 percent of the land leaving the majority of the majestic site dedicated for natural conservation.
“This project sets a new global standard for the seamless integration of visitor-focused experiences and an innovative mix of program pieces, delivering an unparalleled entertainment destination”, said Bob Ward, Chairman of the Qiddiya Advisory Board.
The site is organized around five primary development nodes each with a unique purpose.
The Resort Core represents the heart of Qiddiya where four gated-attractions surround a central specialty retail, dining and entertainment district along with a portfolio of distinctive resort hotel offerings. Adjacent to the 15-hectare Retail, Dining & Entertainment district, is a major outdoor entertainment venue capable of hosting events from 5,000 to 40,000 visitors siting as a park like setting and punctuated with active skating and skiing facilities.
The 2022 opening phase features Six Flags Qiddiya, a family-oriented park filled with rides and attractions distributed throughout six themed lands. A second feature park is a water-oriented sports and entertainment attraction, which includes an integrated resort hotel.
The third feature is the “Speed Park” which brings together events and experiences from the world of motor sports in a venue that places equal emphasis on spectator and driver. The Speed Park includes tracks, showrooms, retail, a driver’s club and a luxury hotel within its gates.
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13:41 LOCAL TIME 10:41 GMT
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